2023 Best Value Marketing Bachelor's Degree Schools in the Southwest Region
Identifying Quality Schools at More Affordable Prices
Finding the Best Marketing Bachelor's Degree School for You
Out of all the majors we analyze each year, marketing was ranked #17 in the country. In fact 52,916 degrees and certificates were handed out in 2020-2021.
There are lots of options to pick from today when trying to decide which program is right for you. Along with traditional schools that require in-person attendence, you can attend one of many reputable online schools. Some programs even offer a hybrid experience. Alternatively, you may choose a trade school that prepares you to enter the workforce with knowledge in a specific field.
The Best Value Marketing Bachelor's Degree Schools in the Southwest Region ranking is one of many tools that Course Advisor has developed to help you make your educational decision. This report analyzed 71 schools in the Southwest Region to see which ones offered the best value bachelor's degree programs for marketing students. The goal was to highlight schools with more affordable prices than others offering similar quality experiences.
When determining this ranking, we place a high emphasis on the school's quality as well as its sticker price. Even though a college may be affordable, it may not offer value. More specifically, we discount our quality score by the published tuition and fees charged by a school. This gives the cost per unit of quality for each college. The value is determined by how much quality your dollar buys.
Our calculations use out-of-state tuition and fees in our nationwide and regional rankings. Average in-state tuition and fees are used for our statewide rankings.
Top 10 Best Marketing Bachelor's Degree Schools
Our 2023 rankings named Arizona State University - Skysong the best value school in the Southwest Region for marketing students working on their bachelor’s degree. Located in the city of Scottsdale, ASU - Skysong is a public college with a very large student population.
The average tuition and fees for an out-of-state undergraduate student at ASU - Skysong are $13,092 a year. On average, marketing graduates from ASU - Skysong take out $18,227 in student loans while working on their Bachelor's Degree. The average monthly payment of a loan this size is about $295, assuming that the borrower is on a 10-year repayment plan.
On top of its placing in our value ranking, ASU - Skysong also did well on our Best Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 10% of all schools reviewed in this analysis.
Read full report on Marketing at Arizona State University - Skysong
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A rank of #2 on this year’s list means University of Phoenix - Arizona is a great value for marketing students working on their bachelor’s degree. UOPX - Arizona is a fairly large private for-profit school located in the city of Tempe.
The average tuition and fees for an out-of-state undergraduate student at UOPX - Arizona are $9,552 a year. Marketing majors at UOPX - Arizona take out an average of $43,625 in student loans while working on their Bachelor's Degree.
UOPX - Arizona also claimed a spot on our Best Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 10% of all schools in this category.
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You’ll be in good company if you decide to attend West Texas A&M University. It ranked #3 on our 2023 Best Value Marketing Bachelor’s Degree Schools in the Southwest Region list. Located in the fringe town of Canyon, West Texas A&M University is a public school with a medium-sized student population.
West Texas A&M University undergraduate students pay an average of $11,208 in tuition and fees each year. The average amount in student loans that marketing majors at West Texas A&M University take out while working on their Bachelor's Degree is $28,220.
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Out of the 71 schools in the Southwest Region that were part of this year’s ranking, Grand Canyon University landed the # 4 spot on the list. Grand Canyon University is a very large private for-profit school located in the city of Phoenix.
The average tuition and fees for an out-of-state undergraduate student at Grand Canyon University are $17,189 a year. On average, marketing graduates from Grand Canyon University take out $25,156 in student loans while working on their Bachelor's Degree. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $175.
Grand Canyon University also claimed a spot on our Best Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 15% of all schools in this category.
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Out of the 71 schools in the Southwest Region that were part of this year’s ranking, University of Houston - Downtown landed the # 5 spot on the list. Located in the city of Houston, UH Downtown is a public college with a fairly large student population.
UH Downtown undergraduate students pay an average of $17,196 in tuition and fees each year. On average, marketing graduates from UH Downtown take out $21,849 in student loans while working on their Bachelor's Degree.
Full Marketing at University of Houston - Downtown Report
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With a ranking of #6, MSU Texas did quite well on this year’s best value schools for marketing students working on their bachelor’s degree. Located in the midsize city of Wichita Falls, MSU Texas is a public college with a medium-sized student population.
Out-of-state tuition fees for undergraduate students at MSU Texas are $11,726 per year. On average, marketing graduates from MSU Texas take out $27,447 in student loans while working on their Bachelor's Degree.
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Oklahoma State University - Main Campus ranked #7 on this year’s Best Value Marketing Bachelor’s Degree Schools in the Southwest Region list. Located in the town of Stillwater, OSU is a public college with a fairly large student population.
Out-of-state tuition fees for undergraduate students at OSU are $24,764 per year. After completing their Bachelor's Degree, marketing graduates from OSU carry an average student debtload of $22,160. For students who choose a 10-year repayment plan, the average monthly student loan payment is $332.
OSU also claimed a spot on our Best Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 15% of all schools in this category.
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University of Houston landed the #8 spot in the 2023 rankings for the best value bachelor’s degree marketing programs. UH is a very large public school located in the city of Houston.
The average tuition and fees for an out-of-state undergraduate student at UH are $21,891 a year. After completing their Bachelor's Degree, marketing graduates from UH carry an average student debtload of $18,875. This translates to an average monthly loan payment of $283, based on a 10-year repayment plan.
UH excels when it comes to quality. It’s ranked in the top 20% of all schools on our Best Marketing Bachelor’s Degree Schools in the Southwest Region list.
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With a ranking of #9, University of Central Oklahoma did quite well on this year’s best value schools for marketing students working on their bachelor’s degree. Located in the large suburb of Edmond, UCO is a public school with a large student population.
UCO undergraduate students pay an average of $18,917 in tuition and fees each year. While working on their Bachelor's Degree, marketing majors at UCO accumulate an average of around $23,140 in student debt.
Read full report on Marketing at University of Central Oklahoma
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Texas Tech University did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #10 on the list. Located in the large city of Lubbock, Texas Tech is a public school with a fairly large student population.
The average tuition and fees for an out-of-state undergraduate student at Texas Tech are $24,121 a year. After completing their Bachelor's Degree, marketing graduates from Texas Tech carry an average student debtload of $20,851. The average monthly payment of a loan this size is about $322, assuming that the borrower is on a 10-year repayment plan.
Texas Tech excels when it comes to quality. It’s ranked in the top 15% of all schools on our Best Marketing Bachelor’s Degree Schools in the Southwest Region list.
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Here are some additional great value schools for Marketing students in the Southwest Region seeking value that almost earned our Best Value Marketing Bachelor's Degree Schools in the Southwest Region award.
| Rank | College | Location |
|---|---|---|
| 11 | University of North Texas | Denton, TX |
| 12 | University of Oklahoma Norman Campus | Norman, OK |
| 13 | Northeastern State University | Tahlequah, OK |
| 14 | Texas A & M University - Central Texas | Killeen, TX |
Best Marketing Colleges by State
Explore the best marketing schools for a specific state in the Southwest region.
| State | Degrees Awarded |
|---|---|
| Texas | 4,257 |
| Arizona | 1,065 |
| Oklahoma | 772 |
| New Mexico | 105 |
More Marketing Rankings in the Southwest Region
Majors Related to Marketing
Marketing is one of 21 different types of programs to choose from.
Majors Similar to Marketing
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 416,590 |
| Accounting | 99,265 |
| Finance & Financial Management | 57,778 |
| General Business/Commerce | 56,042 |
| Management Sciences & Quantitative Methods | 43,382 |
Notes and References
*These averages are for the top 25 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Nick Youngson.
More about our data sources and methodologies.
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