Marketing at Washington State University

If you plan to study marketing, take a look at what Washington State University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Wazzu is located in Pullman, Washington and has a total student population of 31,159. In the 2020-2021 academic year, 210 students received a bachelor's degree in marketing from Wazzu.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Wazzu Marketing Degrees Available

• Basic Certificate in Marketing (Less Than 1 Year)
• Bachelor’s Degree in Marketing
• Doctorate Degree in Marketing

Wazzu Marketing Rankings

The following rankings from College Factual show how the marketing progam at Wazzu compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Wazzu is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Marketing Doctor’s Degree Schools	5
Best Marketing Basic Certificate Schools	20
Best Value Marketing Graduate Certificate Schools	25

Earnings of Wazzu Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Wazzu is $46,358. This is 11% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at Wazzu

Take a look at the following statistics related to the make-up of the marketing majors at Washington State University.

Wazzu Marketing Bachelor’s Program

Of the 210 marketing students who graduated with a bachelor's degree in 2020-2021 from Wazzu, about 46% were men and 54% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Wazzu since its program graduates 1% more men than average.

About 66% of those who receive a bachelor's degree in marketing at Wazzu are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Washington State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	11
Black or African American	3
Hispanic or Latino	28
White	139
International Students	6
Other Races/Ethnicities	23

Wazzu also has a doctoral program available in marketing. In 2021, 4 students graduated with a doctor's degree in this field.

Related Majors

• Entrepreneurial Studies
• International Business
• Management Information Systems
• Hospitality Management
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WA, the home state for Washington State University.

Occupation	Jobs in WA	Average Salary in WA
Market Research Analysts and Marketing Specialists	21,300	$81,890
Sales Managers	7,340	$140,700
Marketing Managers	6,080	$155,580
Business Professors	1,350	$90,100
Advertising and Promotions Managers	450	$148,530

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By {} under License

More about our data sources and methodologies.