Marketing at University of Wisconsin - Parkside

If you are interested in studying marketing, you may want to check out the program at University of Wisconsin - Parkside. The following information will help you decide if it is a good fit for you.

UW - Parkside is located in Kenosha, Wisconsin and approximately 4,452 students attend the school each year. Of the 720 students who graduated with a bachelor’s degree from University of Wisconsin - Parkside in 2021, 31 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UW - Parkside Marketing Degrees Available

• Bachelor’s Degree in Marketing

UW - Parkside Marketing Rankings

The following rankings from College Factual show how the marketing progam at UW - Parkside compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UW - Parkside is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Value Marketing Schools	167

Earnings of UW - Parkside Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at UW - Parkside is $44,510. This is 7% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at UW - Parkside

Take a look at the following statistics related to the make-up of the marketing majors at University of Wisconsin - Parkside.

UW - Parkside Marketing Bachelor’s Program

The marketing program at UW - Parkside awarded 31 bachelor's degrees in 2020-2021. About 42% of these degrees went to men with the other 58% going to women.

About 71% of those who receive a bachelor's degree in marketing at UW - Parkside are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Parkside with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	4
White	22
International Students	1
Other Races/Ethnicities	2

UW - Parkside also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Management Information Systems
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Parkside.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online

More about our data sources and methodologies.