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Marketing at University of Pittsburgh - Pittsburgh Campus

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Marketing at University of Pittsburgh - Pittsburgh Campus

If you are interested in studying marketing, you may want to check out the program at University of Pittsburgh - Pittsburgh Campus. The following information will help you decide if it is a good fit for you.

Pitt is located in Pittsburgh, Pennsylvania and has a total student population of 32,277. In 2021, 218 marketing majors received their bachelor's degree from Pitt.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Pitt Marketing Degrees Available

  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing

Pitt Marketing Rankings

The marketing major at Pitt is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

In 2021, 6 students received their master’s degree in marketing from Pitt. This makes it the #80 most popular school for marketing master’s degree candidates in the country.

How Much Do Marketing Graduates from Pitt Make?

The median salary of marketing students who receive their bachelor's degree at Pitt is $45,876. This is great news for graduates of the program, since this figure is 10% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at Pitt

Take a look at the following statistics related to the make-up of the marketing majors at University of Pittsburgh - Pittsburgh Campus.

Pitt Marketing Bachelor’s Program

44% Women
12% Racial-Ethnic Minorities*
For the most recent academic year available, 56% of marketing bachelor's degrees went to men and 44% went to women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Pitt since its program graduates 11% more men than average.

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About 83% of those who receive a bachelor's degree in marketing at Pitt are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Pittsburgh - Pittsburgh Campus with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 8
Black or African American 6
Hispanic or Latino 7
White 182
International Students 8
Other Races/Ethnicities 7

Pitt Marketing Master’s Program

83% Women
In the 2020-2021 academic year, 6 students earned a master's degree in marketing from Pitt. About 83% of these graduates were women and the other 17% were men.

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Of the students who received a marketing master's degree from Pitt, 83% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Pittsburgh - Pittsburgh Campus with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 0
White 5
International Students 1
Other Races/Ethnicities 0

Pitt also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for University of Pittsburgh - Pittsburgh Campus.

Occupation Jobs in PA Average Salary in PA
Market Research Analysts and Marketing Specialists 26,750 $68,630
Sales Managers 8,300 $151,620
Marketing Managers 7,510 $154,700
Business Professors 5,490 $91,520
Survey Researchers 510 $60,810

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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