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Marketing at University of Minnesota - Twin Cities

Marketing at University of Minnesota - Twin Cities

If you are interested in studying marketing, you may want to check out the program at University of Minnesota - Twin Cities. The following information will help you decide if it is a good fit for you.

UMN Twin Cities is located in Minneapolis, Minnesota and has a total student population of 52,017.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UMN Twin Cities Marketing Degrees Available

  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing

UMN Twin Cities Marketing Rankings

The marketing major at UMN Twin Cities is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UMN Twin Cities

Take a look at the following statistics related to the make-up of the marketing majors at University of Minnesota - Twin Cities.

UMN Twin Cities Marketing Bachelor’s Program

59% Women
17% Racial-Ethnic Minorities*
For the most recent academic year available, 41% of marketing bachelor's degrees went to men and 59% went to women.

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About 74% of those who receive a bachelor's degree in marketing at UMN Twin Cities are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Minnesota - Twin Cities with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 30
Black or African American 1
Hispanic or Latino 4
White 177
International Students 14
Other Races/Ethnicities 13

UMN Twin Cities Marketing Master’s Program

71% Women
14% Racial-Ethnic Minorities*
For the most recent academic year available, 29% of marketing master's degrees went to men and 71% went to women.

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Of the students who received a marketing master's degree from UMN Twin Cities, 71% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Minnesota - Twin Cities with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 0
Hispanic or Latino 0
White 5
International Students 1
Other Races/Ethnicities 0

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of Minnesota - Twin Cities. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 212

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MN, the home state for University of Minnesota - Twin Cities.

Occupation Jobs in MN Average Salary in MN
Market Research Analysts and Marketing Specialists 14,850 $74,300
Sales Managers 11,120 $132,420
Marketing Managers 8,390 $139,440
Business Professors 1,360 $105,380
Advertising and Promotions Managers 490 $133,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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