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Marketing at University of Idaho

Marketing at University of Idaho

What traits are you looking for in a marketing school? To help you decide if University of Idaho is right for you, we've gathered the following information about the school's marketing program.

U of I is located in Moscow, Idaho and has a total student population of 10,791.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

U of I Marketing Degrees Available

  • Basic Certificate in Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Marketing

U of I Marketing Rankings

The marketing major at U of I is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at U of I

Take a look at the following statistics related to the make-up of the marketing majors at University of Idaho.

U of I Marketing Bachelor’s Program

45% Women
22% Racial-Ethnic Minorities*
For the most recent academic year available, 55% of marketing bachelor's degrees went to men and 45% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at U of I since its program graduates 13% more men than average.

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About 75% of those who receive a bachelor's degree in marketing at U of I are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Idaho with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 1
Hispanic or Latino 11
White 49
International Students 1
Other Races/Ethnicities 2

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of Idaho. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 70

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for ID, the home state for University of Idaho.

Occupation Jobs in ID Average Salary in ID
Market Research Analysts and Marketing Specialists 1,700 $53,500
Sales Managers 1,650 $103,780
Marketing Managers 960 $105,210
Business Professors 380 $84,330
Advertising and Promotions Managers 130 $66,860

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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