Marketing at University of Georgia

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at University of Georgia stacks up to those at other schools.

UGA is located in Athens, Georgia and has a total student population of 39,147. In the 2020-2021 academic year, 395 students received a bachelor's degree in marketing from UGA.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UGA Marketing Degrees Available

• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing

UGA Marketing Rankings

The following rankings from College Factual show how the marketing progam at UGA compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UGA is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing Schools	206

In 2021, 26 students received their master’s degree in marketing from UGA. This makes it the #34 most popular school for marketing master’s degree candidates in the country.

Earnings of UGA Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at UGA is $47,961. This is 15% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at UGA

Take a look at the following statistics related to the make-up of the marketing majors at University of Georgia.

UGA Marketing Bachelor’s Program

The marketing program at UGA awarded 395 bachelor's degrees in 2020-2021. About 32% of these degrees went to men with the other 68% going to women.

About 76% of those who receive a bachelor's degree in marketing at UGA are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Georgia with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	22
Black or African American	12
Hispanic or Latino	35
White	300
International Students	2
Other Races/Ethnicities	24

UGA Marketing Master’s Program

For the most recent academic year available, 31% of marketing master's degrees went to men and 69% went to women.

Of the students who received a marketing master's degree from UGA, 77% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Georgia with a master's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	0
White	20
International Students	0
Other Races/Ethnicities	4

UGA also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Hospitality Management
• General Business/Commerce
• Management Sciences & Quantitative Methods
• Specialized Sales, Merchandising & Marketing
• International Business

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for GA, the home state for University of Georgia.

Occupation	Jobs in GA	Average Salary in GA
Market Research Analysts and Marketing Specialists	20,460	$67,080
Sales Managers	14,890	$140,820
Marketing Managers	7,890	$143,660
Business Professors	1,930	$94,670
Advertising and Promotions Managers	610	$146,390

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Pruddle under License

More about our data sources and methodologies.