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Marketing at Southern New Hampshire University

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Marketing at Southern New Hampshire University

What traits are you looking for in a marketing school? To help you decide if Southern New Hampshire University is right for you, we've gathered the following information about the school's marketing program.

SNHU is located in Manchester, New Hampshire and approximately 134,345 students attend the school each year. In the 2020-2021 academic year, 210 students received a bachelor's degree in marketing from SNHU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

SNHU Marketing Degrees Available

  • Associate’s Degree in Marketing
  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing

Online Classes Are Available at SNHU

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

For those who are interested in distance learning, SNHU does offer online courses in marketing for the following degree levels:

  • Associate’s Degree
  • Bachelor’s Degree
  • Master’s Degree

SNHU Marketing Rankings

The following rankings from College Factual show how the marketing progam at SNHU compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at SNHU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Marketing Master’s Degree Schools 2
Most Popular Marketing Graduate Certificate Schools 11
70
Best Value Marketing Associate Degree Schools 103

In 2021, 170 students received their master’s degree in marketing from SNHU. This makes it the #2 most popular school for marketing master’s degree candidates in the country.

How Much Do Marketing Graduates from SNHU Make?

The median salary of marketing students who receive their bachelor's degree at SNHU is $47,292. This is great news for graduates of the program, since this figure is 13% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at SNHU

Take a look at the following statistics related to the make-up of the marketing majors at Southern New Hampshire University.

SNHU Marketing Associate’s Program

58% Women
21% Racial-Ethnic Minorities*
For the most recent academic year available, 42% of marketing associate's degrees went to men and 58% went to women.

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The majority of those who receive an associate's degree in marketing at SNHU are white. Around 71% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Southern New Hampshire University with a associate's in marketing.

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Race/Ethnicity Number of Students
Asian 3
Black or African American 10
Hispanic or Latino 7
White 76
International Students 0
Other Races/Ethnicities 11

SNHU Marketing Bachelor’s Program

65% Women
22% Racial-Ethnic Minorities*
Of the 210 students who graduated with a bachelor’s in marketing from SNHU in 2021, 35% were men and 65% were women.

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About 67% of those who receive a bachelor's degree in marketing at SNHU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Southern New Hampshire University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 5
Black or African American 17
Hispanic or Latino 18
White 141
International Students 1
Other Races/Ethnicities 28

SNHU Marketing Master’s Program

81% Women
31% Racial-Ethnic Minorities*
Of the 170 students who earned a master's degree in Marketing from SNHU in 2020-2021, 19% were men and 81% were women.

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Of the students who received a marketing master's degree from SNHU, 61% were white. This is typical for this degree on the natiowide level. In the marketing master's program at this school, racial-ethnic minorities make up 31% of degree recipients. That is 1% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Southern New Hampshire University with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 6
Black or African American 17
Hispanic or Latino 20
White 103
International Students 0
Other Races/Ethnicities 24

SNHU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NH, the home state for Southern New Hampshire University.

Occupation Jobs in NH Average Salary in NH
Market Research Analysts and Marketing Specialists 2,140 $68,010
Sales Managers 1,580 $152,120
Marketing Managers 1,140 $141,630
Business Professors 580 $122,020
Advertising and Promotions Managers 40 $89,000

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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