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Marketing at Purdue University - Main Campus

Marketing at Purdue University - Main Campus

If you are interested in studying marketing, you may want to check out the program at Purdue University - Main Campus. The following information will help you decide if it is a good fit for you.

Purdue is located in West Lafayette, Indiana and has a total student population of 46,655.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Purdue Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Purdue Marketing Rankings

The marketing major at Purdue is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Purdue

Take a look at the following statistics related to the make-up of the marketing majors at Purdue University - Main Campus.

Purdue Marketing Bachelor’s Program

55% Women
18% Racial-Ethnic Minorities*
For the most recent academic year available, 45% of marketing bachelor's degrees went to men and 55% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Purdue since its program graduates 2% more men than average.

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About 68% of those who receive a bachelor's degree in marketing at Purdue are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Purdue University - Main Campus with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 12
Black or African American 3
Hispanic or Latino 5
White 94
International Students 16
Other Races/Ethnicities 9

Concentrations Within Marketing

The following marketing concentations are available at Purdue University - Main Campus. The table shows all degrees awarded in this field awarded for all degree levels at Purdue University - Main Campus. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 89

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IN, the home state for Purdue University - Main Campus.

Occupation Jobs in IN Average Salary in IN
Market Research Analysts and Marketing Specialists 9,290 $56,560
Sales Managers 5,000 $129,020
Marketing Managers 2,890 $108,750
Advertising and Promotions Managers 220 $90,440

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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