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Marketing at Pennsylvania State University - Main Campus

Marketing at Pennsylvania State University - Main Campus

If you plan to study marketing, take a look at what Pennsylvania State University - Main Campus has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Penn State University Park Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Penn State University Park Marketing Rankings

The marketing major at Penn State University Park is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Penn State University Park

Take a look at the following statistics related to the make-up of the marketing majors at Pennsylvania State University - Main Campus.

Penn State University Park Marketing Bachelor’s Program

61% Women
16% Racial-Ethnic Minorities*
For the most recent academic year available, 39% of marketing bachelor's degrees went to men and 61% went to women.

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About 71% of those who receive a bachelor's degree in marketing at Penn State University Park are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Pennsylvania State University - Main Campus with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 23
Black or African American 8
Hispanic or Latino 21
White 256
International Students 39
Other Races/Ethnicities 14

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from Pennsylvania State University - Main Campus. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for Pennsylvania State University - Main Campus.

Occupation Jobs in PA Average Salary in PA
Market Research Analysts and Marketing Specialists 26,750 $68,630
Sales Managers 8,300 $151,620
Marketing Managers 7,510 $154,700
Business Professors 5,490 $91,520
Survey Researchers 510 $60,810

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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