Marketing at Northern Michigan University

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Northern Michigan University stacks up to those at other schools.

Northern Michigan University is located in Marquette, Michigan and has a total student population of 7,368.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Northern Michigan University Marketing Degrees Available

• Bachelor’s Degree in Marketing

Northern Michigan University Marketing Rankings

The marketing major at Northern Michigan University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Northern Michigan University

Take a look at the following statistics related to the make-up of the marketing majors at Northern Michigan University.

Northern Michigan University Marketing Bachelor’s Program

For the most recent academic year available, 52% of marketing bachelor's degrees went to men and 48% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Northern Michigan University since its program graduates 9% more men than average.

About 86% of those who receive a bachelor's degree in marketing at Northern Michigan University are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Northern Michigan University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	0
White	25
International Students	2
Other Races/Ethnicities	0

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Northern Michigan University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	39

Related Majors

• Management Information Systems
• Hospitality Management
• Entrepreneurial Studies
• Finance & Financial Management
• General Business/Commerce

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Northern Michigan University.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Bobak Ha’Eri under License

More about our data sources and methodologies.