Business, Management & Marketing at Kennesaw State University

If you are interested in studying business, management and marketing, you may want to check out the program at Kennesaw State University. The following information will help you decide if it is a good fit for you.

KSU Georgia is located in Kennesaw, Georgia and approximately 41,181 students attend the school each year. Of the 5,969 students who graduated with a bachelor’s degree from Kennesaw State University in 2021, 1,198 of them were business, management and marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

KSU Georgia Business, Management & Marketing Degrees Available

• Basic Certificate in Business, Management & Marketing (Less Than 1 Year)
• Bachelor’s Degree in Business, Management & Marketing
• Master’s Degree in Business, Management & Marketing
• Doctorate Degree in Business, Management & Marketing

Online Classes Are Available at KSU Georgia

Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.

KSU Georgia does offer online education options in business, management and marketing for the following degree levels for those interested in distance learning:

• Bachelor’s Degree
• Master’s Degree

KSU Georgia Business, Management & Marketing Rankings

Each year, College Factual ranks business, management and marketing programs across the country. The following shows how KSU Georgia performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The business, management and marketing major at KSU Georgia is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Online Business, Management & Marketing Schools	61
Most Popular Business, Management & Marketing Schools	106
	112
Best Value Business, Management & Marketing Schools	566

In 2021, 265 students received their master’s degree in business, management and marketing from KSU Georgia. This makes it the #209 most popular school for business, management and marketing master’s degree candidates in the country.

There were 2 students who received their doctoral degrees in business, management and marketing, making the school the #208 most popular school in the United States for this category of students.

Business, Management & Marketing Student Demographics at KSU Georgia

Take a look at the following statistics related to the make-up of the business, management and marketing majors at Kennesaw State University.

KSU Georgia Business, Management & Marketing Bachelor’s Program

Of the 1,198 business, management and marketing students who graduated with a bachelor's degree in 2020-2021 from KSU Georgia, about 55% were men and 45% were women.

About 59% of those who receive a bachelor's degree in business, management and marketing at KSU Georgia are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Kennesaw State University with a bachelor's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	56
Black or African American	208
Hispanic or Latino	130
White	711
International Students	30
Other Races/Ethnicities	63

KSU Georgia Business, Management & Marketing Master’s Program

The business, management and marketing program at KSU Georgia awarded 265 master's degrees in 2020-2021. About 51% of these degrees went to men with the other 49% going to women.

Of the students who received a business, management and marketing master's degree from KSU Georgia, 54% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Kennesaw State University with a master's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	18
Black or African American	56
Hispanic or Latino	19
White	144
International Students	9
Other Races/Ethnicities	19

KSU Georgia also has a doctoral program available in business, management and marketing. In 2021, 2 students graduated with a doctor's degree in this field.

Concentrations Within Business, Management & Marketing

Business, Management & Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Kennesaw State University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Business Administration & Management	480
Accounting	273
Marketing	224
Finance & Financial Management	206
Construction Management	100
Hospitality Management	49
International Business	42
General Sales & Marketing	35
Entrepreneurial Studies	29
Business/Managerial Economics	27

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for GA, the home state for Kennesaw State University.

Occupation	Jobs in GA	Average Salary in GA
Customer Service Representatives	109,940	$35,130
General and Operations Managers	85,920	$113,440
Office Clerks	77,060	$30,590
Secretaries and Administrative Assistants	66,330	$34,520
Wholesale and Manufacturing Sales Representatives	50,390	$64,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online

More about our data sources and methodologies.