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Marketing at Florida International University

Marketing at Florida International University

What traits are you looking for in a marketing school? To help you decide if Florida International University is right for you, we've gathered the following information about the school's marketing program.

FIU is located in Miami, Florida and approximately 58,836 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

FIU Marketing Degrees Available

  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing

FIU Marketing Rankings

The marketing major at FIU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at FIU

Take a look at the following statistics related to the make-up of the marketing majors at Florida International University.

FIU Marketing Bachelor’s Program

64% Women
84% Racial-Ethnic Minorities*
For the most recent academic year available, 36% of marketing bachelor's degrees went to men and 64% went to women.

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Prospective students may be interested in knowing that this school graduates 53% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Florida International University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 9
Black or African American 32
Hispanic or Latino 329
White 31
International Students 41
Other Races/Ethnicities 10

FIU Marketing Master’s Program

76% Women
51% Racial-Ethnic Minorities*
For the most recent academic year available, 24% of marketing master's degrees went to men and 76% went to women.

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In the marketing master's program at this school, racial-ethnic minorities make up 51% of degree recipients. That is 21% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Florida International University with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 6
Hispanic or Latino 50
White 14
International Students 40
Other Races/Ethnicities 0

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Florida International University. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 718

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for FL, the home state for Florida International University.

Occupation Jobs in FL Average Salary in FL
Market Research Analysts and Marketing Specialists 34,950 $64,730
Sales Managers 20,060 $125,050
Marketing Managers 9,700 $119,450
Business Professors 3,190 $94,370
Advertising and Promotions Managers 1,040 $98,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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