Marketing/Marketing Management, General at Western New England University

If you plan to study marketing/marketing management, general, take a look at what Western New England University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Western New England is located in Springfield, Massachusetts and has a total student population of 3,673.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Western New England Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

Western New England Marketing/Marketing Management, General Rankings

The marketing management major at Western New England is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at Western New England

Take a look at the following statistics related to the make-up of the marketing management majors at Western New England University.

Western New England Marketing/Marketing Management, General Bachelor’s Program

For the most recent academic year available, 69% of marketing management bachelor's degrees went to men and 31% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at Western New England since its program graduates 26% more men than average.

About 69% of those who receive a bachelor's degree in marketing management at Western New England are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western New England University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	3
Hispanic or Latino	1
White	9
International Students	0
Other Races/Ethnicities	0

Related Majors

• Other Marketing

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Western New England University.

Occupation	Jobs in MA	Average Salary in MA
Market Research Analysts and Marketing Specialists	20,070	$74,510
Sales Managers	16,600	$151,010
Marketing Managers	14,350	$143,400
Business Professors	4,050	$126,040
Advertising and Promotions Managers	960	$132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Bpayne4001 under License

More about our data sources and methodologies.