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Marketing/Marketing Management, General at Western Illinois University

Marketing/Marketing Management, General at Western Illinois University

If you plan to study marketing/marketing management, general, take a look at what Western Illinois University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

WIU is located in Macomb, Illinois and has a total student population of 7,490.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

WIU Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

WIU Marketing/Marketing Management, General Rankings

The marketing management major at WIU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at WIU

Take a look at the following statistics related to the make-up of the marketing management majors at Western Illinois University.

WIU Marketing/Marketing Management, General Bachelor’s Program

60% Women
10% Racial-Ethnic Minorities*
For the most recent academic year available, 40% of marketing management bachelor's degrees went to men and 60% went to women.

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About 85% of those who receive a bachelor's degree in marketing management at WIU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western Illinois University with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 2
White 17
International Students 0
Other Races/Ethnicities 1

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IL, the home state for Western Illinois University.

Occupation Jobs in IL Average Salary in IL
Market Research Analysts and Marketing Specialists 30,150 $61,670
Sales Managers 24,800 $131,400
Marketing Managers 20,760 $130,110
Business Professors 4,030 $107,910

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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