Marketing at Western Illinois University
If you plan to study marketing, take a look at what Western Illinois University has to offer and decide if the program is a good match for you. Get started with the following essential facts.WIU is located in Macomb, Illinois and has a total student population of 7,490.
Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.
WIU Marketing Degrees Available
- Bachelor’s Degree in Marketing
WIU Marketing Rankings
The marketing major at WIU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.
Marketing Student Demographics at WIU
Take a look at the following statistics related to the make-up of the marketing majors at Western Illinois University.
WIU Marketing Bachelor’s Program
About 85% of those who receive a bachelor's degree in marketing at WIU are white. This is above average for this degree on the nationwide level.
The following table and chart show the race/ethnicity for students who recently graduated from Western Illinois University with a bachelor's in marketing.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 0 |
| Hispanic or Latino | 2 |
| White | 17 |
| International Students | 0 |
| Other Races/Ethnicities | 1 |
Concentrations Within Marketing
Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Western Illinois University. A concentration may not be available for your level.
| Concentration | Annual Degrees Awarded |
|---|---|
| Marketing/Marketing Management, General | 22 |
Related Majors
- Specialized Sales, Merchandising & Marketing
- Business/Managerial Economics
- Hospitality Management
- Construction Management
- Human Resource Management
Careers That Marketing Grads May Go Into
A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IL, the home state for Western Illinois University.
| Occupation | Jobs in IL | Average Salary in IL |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 30,150 | $61,670 |
| Sales Managers | 24,800 | $131,400 |
| Marketing Managers | 20,760 | $130,110 |
| Business Professors | 4,030 | $107,910 |
| Survey Researchers | 1,590 | $57,560 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By IlliniGradResearch under License
More about our data sources and methodologies.
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