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Marketing at Virginia Tech

Marketing at Virginia Tech

If you plan to study marketing, take a look at what Virginia Tech has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Virginia Tech is located in Blacksburg, Virginia and approximately 37,024 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Virginia Tech Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Virginia Tech Marketing Rankings

The marketing major at Virginia Tech is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Virginia Tech

Take a look at the following statistics related to the make-up of the marketing majors at Virginia Tech.

Virginia Tech Marketing Bachelor’s Program

67% Women
20% Racial-Ethnic Minorities*
For the most recent academic year available, 33% of marketing bachelor's degrees went to men and 67% went to women.

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About 78% of those who receive a bachelor's degree in marketing at Virginia Tech are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Virginia Tech with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 20
Black or African American 7
Hispanic or Latino 12
White 201
International Students 2
Other Races/Ethnicities 15

Concentrations Within Marketing

The following marketing concentations are available at Virginia Tech. The table shows all degrees awarded in this field awarded for all degree levels at Virginia Tech. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 231

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for VA, the home state for Virginia Tech.

Occupation Jobs in VA Average Salary in VA
Market Research Analysts and Marketing Specialists 20,130 $75,050
Sales Managers 5,790 $170,760
Marketing Managers 4,980 $171,870
Survey Researchers 330 $59,410

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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