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Marketing at University of South Dakota

Marketing at University of South Dakota

If you are interested in studying marketing, you may want to check out the program at University of South Dakota. The following information will help you decide if it is a good fit for you.

USD is located in Vermillion, South Dakota and has a total student population of 9,459.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

USD Marketing Degrees Available

  • Basic Certificate in Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Marketing

USD Marketing Rankings

The marketing major at USD is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at USD

Take a look at the following statistics related to the make-up of the marketing majors at University of South Dakota.

USD Marketing Bachelor’s Program

56% Women
15% Racial-Ethnic Minorities*
For the most recent academic year available, 44% of marketing bachelor's degrees went to men and 56% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at USD since its program graduates 2% more men than average.

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About 85% of those who receive a bachelor's degree in marketing at USD are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of South Dakota with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 0
Hispanic or Latino 0
White 29
International Students 0
Other Races/Ethnicities 4

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of South Dakota. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 35

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for SD, the home state for University of South Dakota.

Occupation Jobs in SD Average Salary in SD
Market Research Analysts and Marketing Specialists 940 $55,430
Sales Managers 330 $128,760
Business Professors 270 $84,620
Marketing Managers 70 $145,400

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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