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Marketing at University of South Alabama

Marketing at University of South Alabama

If you are interested in studying marketing, you may want to check out the program at University of South Alabama. The following information will help you decide if it is a good fit for you.

USA is located in Mobile, Alabama and has a total student population of 14,224.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

USA Marketing Degrees Available

  • Bachelor’s Degree in Marketing

USA Marketing Rankings

The marketing major at USA is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at USA

Take a look at the following statistics related to the make-up of the marketing majors at University of South Alabama.

USA Marketing Bachelor’s Program

60% Women
29% Racial-Ethnic Minorities*
For the most recent academic year available, 40% of marketing bachelor's degrees went to men and 60% went to women.

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About 66% of those who receive a bachelor's degree in marketing at USA are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of South Alabama with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 3
Hispanic or Latino 2
White 23
International Students 0
Other Races/Ethnicities 7

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of South Alabama. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 34

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for University of South Alabama.

Occupation Jobs in AL Average Salary in AL
Market Research Analysts and Marketing Specialists 3,780 $59,980
Sales Managers 2,390 $115,750
Business Professors 840 $98,110
Marketing Managers 770 $118,200
Advertising and Promotions Managers 50 $110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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