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Marketing at University of North Carolina at Charlotte

Marketing at University of North Carolina at Charlotte

If you are interested in studying marketing, you may want to check out the program at University of North Carolina at Charlotte. The following information will help you decide if it is a good fit for you.

UNC Charlotte is located in Charlotte, North Carolina and has a total student population of 30,146.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UNC Charlotte Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UNC Charlotte Marketing Rankings

The marketing major at UNC Charlotte is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UNC Charlotte

Take a look at the following statistics related to the make-up of the marketing majors at University of North Carolina at Charlotte.

UNC Charlotte Marketing Bachelor’s Program

52% Women
36% Racial-Ethnic Minorities*
For the most recent academic year available, 48% of marketing bachelor's degrees went to men and 52% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at UNC Charlotte since its program graduates 5% more men than average.

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About 61% of those who receive a bachelor's degree in marketing at UNC Charlotte are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 5% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of North Carolina at Charlotte with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 21
Black or African American 23
Hispanic or Latino 27
White 141
International Students 4
Other Races/Ethnicities 15

Concentrations Within Marketing

The following marketing concentations are available at University of North Carolina at Charlotte. The completion numbers here include all graduates who receive any type of degree in this field from University of North Carolina at Charlotte. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 214

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NC, the home state for University of North Carolina at Charlotte.

Occupation Jobs in NC Average Salary in NC
Market Research Analysts and Marketing Specialists 17,450 $69,170
Sales Managers 6,790 $147,690
Marketing Managers 6,150 $145,180
Business Professors 3,440 $88,470
Survey Researchers 350 $80,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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