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Marketing at University of Memphis

Marketing at University of Memphis

If you plan to study marketing, take a look at what University of Memphis has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UofM is located in Memphis, Tennessee and approximately 22,205 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UofM Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UofM Marketing Rankings

The marketing major at UofM is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UofM

Take a look at the following statistics related to the make-up of the marketing majors at University of Memphis.

UofM Marketing Bachelor’s Program

63% Women
37% Racial-Ethnic Minorities*
For the most recent academic year available, 37% of marketing bachelor's degrees went to men and 63% went to women.

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About 60% of those who receive a bachelor's degree in marketing at UofM are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 6% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of Memphis with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 18
Hispanic or Latino 9
White 49
International Students 0
Other Races/Ethnicities 3

Concentrations Within Marketing

The following marketing concentations are available at University of Memphis. The table shows all degrees awarded in this field awarded for all degree levels at University of Memphis. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 72

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for University of Memphis.

Occupation Jobs in TN Average Salary in TN
Market Research Analysts and Marketing Specialists 9,050 $60,990
Sales Managers 6,810 $111,700
Marketing Managers 3,800 $118,740
Business Professors 2,540 $78,220
Advertising and Promotions Managers 650 $82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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