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Marketing at University of Massachusetts - Dartmouth

Marketing at University of Massachusetts - Dartmouth

What traits are you looking for in a marketing school? To help you decide if University of Massachusetts - Dartmouth is right for you, we've gathered the following information about the school's marketing program.

UMass Dartmouth is located in North Dartmouth, Massachusetts and has a total student population of 7,869.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UMass Dartmouth Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UMass Dartmouth Marketing Rankings

The marketing major at UMass Dartmouth is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UMass Dartmouth

Take a look at the following statistics related to the make-up of the marketing majors at University of Massachusetts - Dartmouth.

UMass Dartmouth Marketing Bachelor’s Program

46% Women
27% Racial-Ethnic Minorities*
For the most recent academic year available, 54% of marketing bachelor's degrees went to men and 46% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at UMass Dartmouth since its program graduates 11% more men than average.

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About 69% of those who receive a bachelor's degree in marketing at UMass Dartmouth are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Massachusetts - Dartmouth with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 6
Hispanic or Latino 4
White 36
International Students 2
Other Races/Ethnicities 3

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at University of Massachusetts - Dartmouth. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 78

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for University of Massachusetts - Dartmouth.

Occupation Jobs in MA Average Salary in MA
Market Research Analysts and Marketing Specialists 20,070 $74,510
Sales Managers 16,600 $151,010
Marketing Managers 14,350 $143,400
Business Professors 4,050 $126,040
Advertising and Promotions Managers 960 $132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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