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Marketing at University of Maryland Global Campus

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Marketing at University of Maryland Global Campus

What traits are you looking for in a marketing school? To help you decide if University of Maryland Global Campus is right for you, we've gathered the following information about the school's marketing program.

UMGC is located in Adelphi, Maryland and approximately 58,526 students attend the school each year. In the 2020-2021 academic year, 101 students received a bachelor's degree in marketing from UMGC.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UMGC Marketing Degrees Available

  • Undergrad Certificate in Marketing (1 - 4 Years)
  • Bachelor’s Degree in Marketing

Online Classes Are Available at UMGC

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

For those who are interested in distance learning, UMGC does offer online courses in marketing for the following degree levels:

  • Bachelor’s Degree

UMGC Marketing Rankings

The following rankings from College Factual show how the marketing progam at UMGC compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UMGC is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Focused Marketing Undergraduate Certificate Schools 66
Most Popular Marketing Bachelor’s Degree Schools 134
190

How Much Do Marketing Graduates from UMGC Make?

The median salary of marketing students who receive their bachelor's degree at UMGC is $44,410. This is great news for graduates of the program, since this figure is 7% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at UMGC

Take a look at the following statistics related to the make-up of the marketing majors at University of Maryland Global Campus.

UMGC Marketing Bachelor’s Program

61% Women
43% Racial-Ethnic Minorities*
The marketing program at UMGC awarded 101 bachelor's degrees in 2020-2021. About 39% of these degrees went to men with the other 61% going to women.

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Prospective students may be interested in knowing that this school graduates 13% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of Maryland Global Campus with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 19
Hispanic or Latino 16
White 49
International Students 1
Other Races/Ethnicities 14

UMGC also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MD, the home state for University of Maryland Global Campus.

Occupation Jobs in MD Average Salary in MD
Market Research Analysts and Marketing Specialists 10,500 $67,900
Sales Managers 6,170 $147,530
Marketing Managers 4,160 $150,830
Business Professors 1,080 $121,280
Survey Researchers 590 $90,920

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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