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Marketing at University of Houston - Downtown

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Marketing at University of Houston - Downtown

What traits are you looking for in a marketing school? To help you decide if University of Houston - Downtown is right for you, we've gathered the following information about the school's marketing program.

UH Downtown is located in Houston, Texas and has a total student population of 15,239. Of the 2,897 students who graduated with a bachelor’s degree from University of Houston - Downtown in 2021, 67 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UH Downtown Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Online Classes Are Available at UH Downtown

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

For those who are interested in distance learning, UH Downtown does offer online courses in marketing for the following degree levels:

  • Bachelor’s Degree

UH Downtown Marketing Rankings

The following rankings from College Factual show how the marketing progam at UH Downtown compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UH Downtown is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Online Marketing Schools 23
288

How Much Do Marketing Graduates from UH Downtown Make?

The median salary of marketing students who receive their bachelor's degree at UH Downtown is $42,554. This is great news for graduates of the program, since this figure is 2% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at UH Downtown

Take a look at the following statistics related to the make-up of the marketing majors at University of Houston - Downtown.

UH Downtown Marketing Bachelor’s Program

49% Women
73% Racial-Ethnic Minorities*
In the 2020-2021 academic year, 67 students earned a bachelor's degree in marketing from UH Downtown. About 49% of these graduates were women and the other 51% were men. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at UH Downtown since its program graduates 6% more men than average.

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Prospective students may be interested in knowing that this school graduates 44% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of Houston - Downtown with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 6
Black or African American 5
Hispanic or Latino 34
White 10
International Students 8
Other Races/Ethnicities 4

UH Downtown also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for University of Houston - Downtown.

Occupation Jobs in TX Average Salary in TX
Market Research Analysts and Marketing Specialists 29,560 $78,200
Sales Managers 26,420 $148,000
Marketing Managers 12,910 $146,640
Business Professors 6,060 $110,450
Advertising and Promotions Managers 1,590 $98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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