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Marketing at University of Dayton

Marketing at University of Dayton

If you are interested in studying marketing, you may want to check out the program at University of Dayton. The following information will help you decide if it is a good fit for you.

UDayton is located in Dayton, Ohio and has a total student population of 11,650.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UDayton Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UDayton Marketing Rankings

The marketing major at UDayton is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UDayton

Take a look at the following statistics related to the make-up of the marketing majors at University of Dayton.

UDayton Marketing Bachelor’s Program

46% Women
14% Racial-Ethnic Minorities*
For the most recent academic year available, 54% of marketing bachelor's degrees went to men and 46% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at UDayton since its program graduates 12% more men than average.

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About 85% of those who receive a bachelor's degree in marketing at UDayton are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Dayton with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 3
Black or African American 4
Hispanic or Latino 5
White 132
International Students 1
Other Races/Ethnicities 10

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at University of Dayton. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 199

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OH, the home state for University of Dayton.

Occupation Jobs in OH Average Salary in OH
Market Research Analysts and Marketing Specialists 24,840 $65,920
Sales Managers 10,740 $134,600
Marketing Managers 6,590 $133,730
Business Professors 3,900 $108,400
Advertising and Promotions Managers 370 $127,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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