Marketing at University of Central Florida

If you are interested in studying marketing, you may want to check out the program at University of Central Florida. The following information will help you decide if it is a good fit for you.

UCF is located in Orlando, Florida and has a total student population of 71,881. In the 2020-2021 academic year, 244 students received a bachelor's degree in marketing from UCF.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UCF Marketing Degrees Available

• Bachelor’s Degree in Marketing

UCF Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how UCF performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UCF is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Marketing Bachelor’s Degree Schools	31

Earnings of UCF Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at UCF is $41,310. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at UCF

Take a look at the following statistics related to the make-up of the marketing majors at University of Central Florida.

UCF Marketing Bachelor’s Program

Of the 244 marketing students who graduated with a bachelor's degree in 2020-2021 from UCF, about 41% were men and 59% were women.

Prospective students may be interested in knowing that this school graduates 15% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of Central Florida with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	13
Black or African American	14
Hispanic or Latino	71
White	122
International Students	13
Other Races/Ethnicities	11

UCF also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Management Sciences & Quantitative Methods
• Real Estate
• Business/Managerial Economics
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for FL, the home state for University of Central Florida.

Occupation	Jobs in FL	Average Salary in FL
Market Research Analysts and Marketing Specialists	34,950	$64,730
Sales Managers	20,060	$125,050
Marketing Managers	9,700	$119,450
Business Professors	3,190	$94,370
Advertising and Promotions Managers	1,040	$98,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Breezy Baldwin under License

More about our data sources and methodologies.