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Marketing/Marketing Management, General at University of Alabama at Birmingham

Marketing/Marketing Management, General at University of Alabama at Birmingham

If you plan to study marketing/marketing management, general, take a look at what University of Alabama at Birmingham has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UAB is located in Birmingham, Alabama and has a total student population of 22,563.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

UAB Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

UAB Marketing/Marketing Management, General Rankings

The marketing management major at UAB is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at UAB

Take a look at the following statistics related to the make-up of the marketing management majors at University of Alabama at Birmingham.

UAB Marketing/Marketing Management, General Bachelor’s Program

55% Women
31% Racial-Ethnic Minorities*
For the most recent academic year available, 45% of marketing management bachelor's degrees went to men and 55% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at UAB since its program graduates 2% more men than average.

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About 64% of those who receive a bachelor's degree in marketing management at UAB are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Alabama at Birmingham with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 4
Black or African American 21
Hispanic or Latino 2
White 63
International Students 5
Other Races/Ethnicities 3

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for University of Alabama at Birmingham.

Occupation Jobs in AL Average Salary in AL
Market Research Analysts and Marketing Specialists 3,780 $59,980
Sales Managers 2,390 $115,750
Business Professors 840 $98,110
Marketing Managers 770 $118,200
Advertising and Promotions Managers 50 $110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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