Marketing at The University of Texas at Tyler

30% Racial-Ethnic Minorities* (Bachelor's)

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at The University of Texas at Tyler stacks up to those at other schools.

UT Tyler is located in Tyler, Texas and has a total student population of 9,781.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UT Tyler Marketing Degrees Available

Bachelor’s Degree in Marketing

UT Tyler Marketing Rankings

The marketing major at UT Tyler is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UT Tyler

Take a look at the following statistics related to the make-up of the marketing majors at The University of Texas at Tyler.

UT Tyler Marketing Bachelor’s Program

52% Women

30% Racial-Ethnic Minorities*

For the most recent academic year available, 48% of marketing bachelor's degrees went to men and 52% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at UT Tyler since its program graduates 5% more men than average.

About 63% of those who receive a bachelor's degree in marketing at UT Tyler are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from The University of Texas at Tyler with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	4
Hispanic or Latino	7
White	29
International Students	3
Other Races/Ethnicities	1

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from The University of Texas at Tyler. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	36

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for The University of Texas at Tyler.

Occupation	Jobs in TX	Average Salary in TX
Market Research Analysts and Marketing Specialists	29,560	$78,200
Sales Managers	26,420	$148,000
Marketing Managers	12,910	$146,640
Business Professors	6,060	$110,450
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

College Factual
National Center for Education Statistics
O*NET Online
Image Credit: By Kushal one under License

More about our data sources and methodologies.

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