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Marketing at The University of Tennessee - Chattanooga

Marketing at The University of Tennessee - Chattanooga

What traits are you looking for in a marketing school? To help you decide if The University of Tennessee - Chattanooga is right for you, we've gathered the following information about the school's marketing program.

UT Chattanooga is located in Chattanooga, Tennessee and has a total student population of 11,728.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UT Chattanooga Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UT Chattanooga Marketing Rankings

The marketing major at UT Chattanooga is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at UT Chattanooga

Take a look at the following statistics related to the make-up of the marketing majors at The University of Tennessee - Chattanooga.

UT Chattanooga Marketing Bachelor’s Program

52% Women
17% Racial-Ethnic Minorities*
For the most recent academic year available, 48% of marketing bachelor's degrees went to men and 52% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at UT Chattanooga since its program graduates 5% more men than average.

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About 83% of those who receive a bachelor's degree in marketing at UT Chattanooga are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from The University of Tennessee - Chattanooga with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 12
Hispanic or Latino 6
White 104
International Students 0
Other Races/Ethnicities 2

Concentrations Within Marketing

The following marketing concentations are available at The University of Tennessee - Chattanooga. The completion numbers here include all graduates who receive any type of degree in this field from The University of Tennessee - Chattanooga. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 36

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for The University of Tennessee - Chattanooga.

Occupation Jobs in TN Average Salary in TN
Market Research Analysts and Marketing Specialists 9,050 $60,990
Sales Managers 6,810 $111,700
Marketing Managers 3,800 $118,740
Business Professors 2,540 $78,220
Advertising and Promotions Managers 650 $82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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