Marketing at Texas Southern University

What traits are you looking for in a marketing school? To help you decide if Texas Southern University is right for you, we've gathered the following information about the school's marketing program.

TSU is located in Houston, Texas and approximately 7,015 students attend the school each year. Of the 928 students who graduated with a bachelor’s degree from Texas Southern University in 2021, 26 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

TSU Marketing Degrees Available

• Bachelor’s Degree in Marketing

TSU Marketing Rankings

The following rankings from College Factual show how the marketing progam at TSU compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at TSU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Marketing Bachelor’s Degree Schools	376
Most Focused Marketing Bachelor’s Degree Schools	428
	556
Best Value Marketing Bachelor’s Degree Schools	561
Best Marketing Schools	817

How Much Do Marketing Graduates from TSU Make?

The median salary of marketing students who receive their bachelor's degree at TSU is $38,243. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at TSU

Take a look at the following statistics related to the make-up of the marketing majors at Texas Southern University.

TSU Marketing Bachelor’s Program

During the 2020-2021 academic year, 26 marketing majors earned their bachelor's degree from TSU. Of these graduates, 50% were men and 50% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at TSU since its program graduates 5% more men than average.

Prospective students may be interested in knowing that this school graduates 63% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Texas Southern University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	21
Hispanic or Latino	1
White	1
International Students	1
Other Races/Ethnicities	1

TSU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Management Information Systems
• Finance & Financial Management
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Texas Southern University.

Occupation	Jobs in TX	Average Salary in TX
Market Research Analysts and Marketing Specialists	29,560	$78,200
Sales Managers	26,420	$148,000
Marketing Managers	12,910	$146,640
Business Professors	6,060	$110,450
Advertising and Promotions Managers	1,590	$98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By WhisperToMe under License

More about our data sources and methodologies.