Marketing at Tennessee Wesleyan University

If you are interested in studying marketing, you may want to check out the program at Tennessee Wesleyan University. The following information will help you decide if it is a good fit for you.

TWU is located in Athens, Tennessee and approximately 1,116 students attend the school each year. Of the 315 students who graduated with a bachelor’s degree from Tennessee Wesleyan University in 2021, 16 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

TWU Marketing Degrees Available

• Bachelor’s Degree in Marketing

TWU Marketing Rankings

The following rankings from College Factual show how the marketing progam at TWU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at TWU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing Bachelor’s Degree Schools	66
Most Focused Marketing Schools	82
Best Value Marketing Bachelor’s Degree Schools	342
Best Marketing Schools	474
Most Popular Marketing Bachelor’s Degree Schools	477
Best Value Marketing Schools	510
	555
Most Popular Marketing Schools	561

Marketing Student Demographics at TWU

Take a look at the following statistics related to the make-up of the marketing majors at Tennessee Wesleyan University.

TWU Marketing Bachelor’s Program

During the 2020-2021 academic year, 16 students graduated with a bachelor's degree in marketing from TWU. About 81% were men and 19% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at TWU since its program graduates 37% more men than average.

Prospective students may be interested in knowing that this school graduates 8% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Tennessee Wesleyan University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	2
White	7
International Students	3
Other Races/Ethnicities	2

TWU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Human Resource Management
• Finance & Financial Management
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for Tennessee Wesleyan University.

Occupation	Jobs in TN	Average Salary in TN
Market Research Analysts and Marketing Specialists	9,050	$60,990
Sales Managers	6,810	$111,700
Marketing Managers	3,800	$118,740
Business Professors	2,540	$78,220
Advertising and Promotions Managers	650	$82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Brian Stansberry under License

More about our data sources and methodologies.