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Marketing at Tennessee Technological University

Marketing at Tennessee Technological University

If you plan to study marketing, take a look at what Tennessee Technological University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Tennessee Tech University is located in Cookeville, Tennessee and approximately 10,177 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Tennessee Tech University Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Tennessee Tech University Marketing Rankings

The marketing major at Tennessee Tech University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Tennessee Tech University

Take a look at the following statistics related to the make-up of the marketing majors at Tennessee Technological University.

Tennessee Tech University Marketing Bachelor’s Program

61% Women
14% Racial-Ethnic Minorities*
For the most recent academic year available, 39% of marketing bachelor's degrees went to men and 61% went to women.

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About 77% of those who receive a bachelor's degree in marketing at Tennessee Tech University are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Tennessee Technological University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 2
White 34
International Students 2
Other Races/Ethnicities 6

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Tennessee Technological University. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 46

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TN, the home state for Tennessee Technological University.

Occupation Jobs in TN Average Salary in TN
Market Research Analysts and Marketing Specialists 9,050 $60,990
Sales Managers 6,810 $111,700
Marketing Managers 3,800 $118,740
Business Professors 2,540 $78,220
Advertising and Promotions Managers 650 $82,270

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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