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Marketing/Marketing Management, General at Southern Methodist University

Marketing/Marketing Management, General at Southern Methodist University

78% Women (Bachelor's)
25% Racial-Ethnic Minorities* (Bachelor's)
88 Bachelor's Degrees
0 Master's Degrees
If you plan to study marketing/marketing management, general, take a look at what Southern Methodist University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

SMU is located in Dallas, Texas and has a total student population of 12,373.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

SMU Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

SMU Marketing/Marketing Management, General Rankings

The marketing management major at SMU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at SMU

Take a look at the following statistics related to the make-up of the marketing management majors at Southern Methodist University.

SMU Marketing/Marketing Management, General Bachelor’s Program

78% Women
25% Racial-Ethnic Minorities*
For the most recent academic year available, 22% of marketing management bachelor's degrees went to men and 78% went to women.

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About 73% of those who receive a bachelor's degree in marketing management at SMU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Southern Methodist University with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 5
Black or African American 2
Hispanic or Latino 11
White 64
International Students 2
Other Races/Ethnicities 4

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Southern Methodist University.

Occupation Jobs in TX Average Salary in TX
Market Research Analysts and Marketing Specialists 29,560 $78,200
Sales Managers 26,420 $148,000
Marketing Managers 12,910 $146,640
Business Professors 6,060 $110,450
Advertising and Promotions Managers 1,590 $98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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