General Sales & Marketing at Rochester Institute of Technology

Every general sales & marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the sales & marketing program at Rochester Institute of Technology stacks up to those at other schools.

RIT is located in Rochester, New York and approximately 16,158 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in General Sales & Marketing section at the bottom of this page.

RIT General Sales & Marketing Degrees Available

• Bachelor’s Degree in Sales & Marketing

RIT General Sales & Marketing Rankings

The sales & marketing major at RIT is not ranked on College Factual’s Best Colleges and Universities for General Sales & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Sales & Marketing Student Demographics at RIT

Take a look at the following statistics related to the make-up of the sales & marketing majors at Rochester Institute of Technology.

RIT General Sales & Marketing Bachelor’s Program

For the most recent academic year available, 55% of sales & marketing bachelor's degrees went to men and 45% went to women. The typical sales & marketing bachelor's degree program is made up of only 44% men. So male students are more repesented at RIT since its program graduates 11% more men than average.

About 65% of those who receive a bachelor's degree in sales & marketing at RIT are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Rochester Institute of Technology with a bachelor's in sales & marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	1
Hispanic or Latino	2
White	13
International Students	2
Other Races/Ethnicities	0

Concentrations Within General Sales & Marketing

If you plan to be a sales & marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Rochester Institute of Technology. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
General Sales, Distribution, and Marketing Operations	21

Related Majors

• Business Support & Assistant Services
• General Business/Commerce
• Human Resource Management
• International Business
• Marketing

Careers That Sales & Marketing Grads May Go Into

A degree in sales & marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Rochester Institute of Technology.

Occupation	Jobs in NY	Average Salary in NY
Wholesale and Manufacturing Sales Representatives	76,590	$72,820
Sales Representatives	70,340	$77,680
Retail Sales Supervisors	66,620	$50,640
Sales Supervisors	22,340	$107,430
Advertising Sales Agents	20,740	$84,310

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Matthew D. Wilson (LtPowers) under License

More about our data sources and methodologies.