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Marketing at Purdue University Northwest

Marketing at Purdue University Northwest

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Purdue University Northwest stacks up to those at other schools.

Purdue Northwest is located in Hammond, Indiana and has a total student population of 9,363.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Purdue Northwest Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Purdue Northwest Marketing Rankings

The marketing major at Purdue Northwest is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Purdue Northwest

Take a look at the following statistics related to the make-up of the marketing majors at Purdue University Northwest.

Purdue Northwest Marketing Bachelor’s Program

59% Women
19% Racial-Ethnic Minorities*
For the most recent academic year available, 41% of marketing bachelor's degrees went to men and 59% went to women.

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About 78% of those who receive a bachelor's degree in marketing at Purdue Northwest are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Purdue University Northwest with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 4
Hispanic or Latino 2
White 29
International Students 0
Other Races/Ethnicities 2

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Purdue University Northwest. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 42

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IN, the home state for Purdue University Northwest.

Occupation Jobs in IN Average Salary in IN
Market Research Analysts and Marketing Specialists 9,290 $56,560
Sales Managers 5,000 $129,020
Marketing Managers 2,890 $108,750
Advertising and Promotions Managers 220 $90,440

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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