Marketing at Muskingum University

If you plan to study marketing, take a look at what Muskingum University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Muskingum is located in New Concord, Ohio and approximately 2,231 students attend the school each year. In 2021, 11 marketing majors received their bachelor's degree from Muskingum.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Muskingum Marketing Degrees Available

• Bachelor’s Degree in Marketing

Muskingum Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Muskingum performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Muskingum is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing Bachelor’s Degree Schools	268
Best Marketing Bachelor’s Degree Schools	278
Most Focused Marketing Schools	314
Best Value Marketing Bachelor’s Degree Schools	334
Best Value Marketing Schools	498
Most Popular Marketing Bachelor’s Degree Schools	545
Most Popular Marketing Schools	653

Earnings of Muskingum Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Muskingum is $38,619. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Muskingum

Take a look at the following statistics related to the make-up of the marketing majors at Muskingum University.

Muskingum Marketing Bachelor’s Program

During the 2020-2021 academic year, 11 marketing majors earned their bachelor's degree from Muskingum. Of these graduates, 36% were men and 64% were women.

About 82% of those who receive a bachelor's degree in marketing at Muskingum are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Muskingum University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	0
Hispanic or Latino	0
White	9
International Students	0
Other Races/Ethnicities	1

Muskingum also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• General Business/Commerce
• International Business
• Management Information Systems
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OH, the home state for Muskingum University.

Occupation	Jobs in OH	Average Salary in OH
Market Research Analysts and Marketing Specialists	24,840	$65,920
Sales Managers	10,740	$134,600
Marketing Managers	6,590	$133,730
Business Professors	3,900	$108,400
Advertising and Promotions Managers	370	$127,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Jaredmuskie under License

More about our data sources and methodologies.