Marketing at Lasell University

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Lasell University stacks up to those at other schools.

Lasell is located in Newton, Massachusetts and has a total student population of 1,951.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Lasell Marketing Degrees Available

• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing

Lasell Marketing Rankings

The marketing major at Lasell is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Lasell

Take a look at the following statistics related to the make-up of the marketing majors at Lasell University.

Lasell Marketing Bachelor’s Program

For the most recent academic year available, 50% of marketing bachelor's degrees went to men and 50% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Lasell since its program graduates 8% more men than average.

About 61% of those who receive a bachelor's degree in marketing at Lasell are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 3% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Lasell University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	1
Hispanic or Latino	3
White	11
International Students	1
Other Races/Ethnicities	1

Lasell Marketing Master’s Program

For the most recent academic year available, 29% of marketing master's degrees went to men and 71% went to women.

Of the students who received a marketing master's degree from Lasell, 57% were white. This is below average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Lasell University with a master's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	0
White	4
International Students	3
Other Races/Ethnicities	0

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Lasell University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	26

Related Majors

• Entrepreneurial Studies
• International Business
• Accounting
• Finance & Financial Management
• Hospitality Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Lasell University.

Occupation	Jobs in MA	Average Salary in MA
Market Research Analysts and Marketing Specialists	20,070	$74,510
Sales Managers	16,600	$151,010
Marketing Managers	14,350	$143,400
Business Professors	4,050	$126,040
Advertising and Promotions Managers	960	$132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By John Phelan under License

More about our data sources and methodologies.