Marketing/Marketing Management, General at James Madison University

If you are interested in studying marketing/marketing management, general, you may want to check out the program at James Madison University. The following information will help you decide if it is a good fit for you.

JMU is located in Harrisonburg, Virginia and has a total student population of 21,594.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

JMU Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

JMU Marketing/Marketing Management, General Rankings

The marketing management major at JMU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at JMU

Take a look at the following statistics related to the make-up of the marketing management majors at James Madison University.

JMU Marketing/Marketing Management, General Bachelor’s Program

For the most recent academic year available, 48% of marketing management bachelor's degrees went to men and 52% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at JMU since its program graduates 5% more men than average.

About 84% of those who receive a bachelor's degree in marketing management at JMU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from James Madison University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	10
Black or African American	2
Hispanic or Latino	6
White	143
International Students	1
Other Races/Ethnicities	8

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for VA, the home state for James Madison University.

Occupation	Jobs in VA	Average Salary in VA
Market Research Analysts and Marketing Specialists	20,130	$75,050
Sales Managers	5,790	$170,760
Marketing Managers	4,980	$171,870
Advertising and Promotions Managers	230	$121,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Asheville Post Card Co., Asheville, North Carolina under License

More about our data sources and methodologies.