Business, Management & Marketing at James Madison University

Every business, management & marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the business, management & marketing program at James Madison University stacks up to those at other schools.

JMU is located in Harrisonburg, Virginia and approximately 21,594 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

JMU Business, Management & Marketing Degrees Available

• Bachelor’s Degree in Business, Management & Marketing
• Master’s Degree in Business, Management & Marketing

JMU Business, Management & Marketing Rankings

The business, management & marketing major at JMU is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Business, Management & Marketing Student Demographics at JMU

Take a look at the following statistics related to the make-up of the business, management & marketing majors at James Madison University.

JMU Business, Management & Marketing Bachelor’s Program

For the most recent academic year available, 59% of business, management & marketing bachelor's degrees went to men and 41% went to women.

About 81% of those who receive a bachelor's degree in business, management & marketing at JMU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from James Madison University with a bachelor's in business, management & marketing.

Race/Ethnicity	Number of Students
Asian	31
Black or African American	7
Hispanic or Latino	33
White	523
International Students	14
Other Races/Ethnicities	34

JMU Business, Management & Marketing Master’s Program

For the most recent academic year available, 57% of business, management & marketing master's degrees went to men and 43% went to women.

Of the students who received a business, management & marketing master's degree from JMU, 71% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from James Madison University with a master's in business, management & marketing.

Race/Ethnicity	Number of Students
Asian	12
Black or African American	5
Hispanic or Latino	7
White	87
International Students	2
Other Races/Ethnicities	9

Concentrations Within Business, Management & Marketing

If you plan to be a business, management & marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at James Madison University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Business Administration & Management	209
Marketing	174
Accounting	142
Hospitality Management	138
Finance & Financial Management	137
International Business	18
Business/Managerial Economics	8

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management & marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for VA, the home state for James Madison University.

Occupation	Jobs in VA	Average Salary in VA
Office Clerks	77,480	$34,940
Customer Service Representatives	71,380	$35,030
General and Operations Managers	52,440	$142,000
Management Analysts	49,510	$105,700
Bookkeeping, Accounting, and Auditing Clerks	41,690	$43,140

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Asheville Post Card Co., Asheville, North Carolina under License

More about our data sources and methodologies.