Marketing/Marketing Management, General at Grand Valley State University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at Grand Valley State University stacks up to those at other schools.

GVSU is located in Allendale, Michigan and approximately 23,350 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

GVSU Marketing/Marketing Management, General Degrees Available

• Bachelor’s Degree in Marketing Management

GVSU Marketing/Marketing Management, General Rankings

The marketing management major at GVSU is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at GVSU

Take a look at the following statistics related to the make-up of the marketing management majors at Grand Valley State University.

GVSU Marketing/Marketing Management, General Bachelor’s Program

For the most recent academic year available, 46% of marketing management bachelor's degrees went to men and 54% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at GVSU since its program graduates 3% more men than average.

About 90% of those who receive a bachelor's degree in marketing management at GVSU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Grand Valley State University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	3
Black or African American	6
Hispanic or Latino	11
White	242
International Students	0
Other Races/Ethnicities	7

Related Majors

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Grand Valley State University.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Demhem under License

More about our data sources and methodologies.