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Marketing at George Washington University

Marketing at George Washington University

What traits are you looking for in a marketing school? To help you decide if George Washington University is right for you, we've gathered the following information about the school's marketing program.

GWU is located in Washington, District of Columbia and approximately 27,017 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

GWU Marketing Degrees Available

  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing

GWU Marketing Rankings

The marketing major at GWU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at GWU

Take a look at the following statistics related to the make-up of the marketing majors at George Washington University.

GWU Marketing Bachelor’s Program

80% Women
28% Racial-Ethnic Minorities*
For the most recent academic year available, 20% of marketing bachelor's degrees went to men and 80% went to women.

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The following table and chart show the race/ethnicity for students who recently graduated from George Washington University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 4
Black or African American 3
Hispanic or Latino 5
White 23
International Students 16
Other Races/Ethnicities 3

GWU Marketing Master’s Program

100% Women
67% Racial-Ethnic Minorities*
For the most recent academic year available, 0% of marketing master's degrees went to men and 100% went to women.

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In the marketing master's program at this school, racial-ethnic minorities make up 67% of degree recipients. That is 36% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from George Washington University with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 1
Hispanic or Latino 1
White 1
International Students 0
Other Races/Ethnicities 0

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from George Washington University. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 91
Other Marketing 5

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DC, the home state for George Washington University.

Occupation Jobs in DC Average Salary in DC
Market Research Analysts and Marketing Specialists 6,930 $79,770
Marketing Managers 1,990 $165,640
Sales Managers 1,020 $132,870
Business Professors 640 $115,320
Survey Researchers 180 $73,690

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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