Marketing/Marketing Management, General at Ferris State University

15% Racial-Ethnic Minorities* (Bachelor's)

What traits are you looking for in a marketing management school? To help you decide if Ferris State University is right for you, we've gathered the following information about the school's marketing management program.

Ferris is located in Big Rapids, Michigan and approximately 11,165 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Ferris Marketing/Marketing Management, General Degrees Available

Basic Certificate in Marketing Management (Less Than 1 Year)
Associate’s Degree in Marketing Management
Bachelor’s Degree in Marketing Management

Ferris Marketing/Marketing Management, General Rankings

The marketing management major at Ferris is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at Ferris

Take a look at the following statistics related to the make-up of the marketing management majors at Ferris State University.

Ferris Marketing/Marketing Management, General Associate’s Program

40% Women

30% Racial-Ethnic Minorities*

For the most recent academic year available, 60% of marketing management associate's degrees went to men and 40% went to women. The typical associate's degree program in marketing management only graduates about 43% men each year. The program at Ferris may seem more male-friendly since it graduates 17% more women than average.

The majority of those who receive an associate's degree in marketing management at Ferris are white. Around 70% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Ferris State University with a associate's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	2
Hispanic or Latino	1
White	7
International Students	0
Other Races/Ethnicities	0

Ferris Marketing/Marketing Management, General Bachelor’s Program

46% Women

15% Racial-Ethnic Minorities*

For the most recent academic year available, 54% of marketing management bachelor's degrees went to men and 46% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at Ferris since its program graduates 11% more men than average.

About 81% of those who receive a bachelor's degree in marketing management at Ferris are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Ferris State University with a bachelor's in marketing management.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	4
Hispanic or Latino	0
White	21
International Students	1
Other Races/Ethnicities	0

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Ferris State University.

Occupation	Jobs in MI	Average Salary in MI
Market Research Analysts and Marketing Specialists	18,980	$67,500
Sales Managers	8,640	$142,340
Marketing Managers	4,310	$137,900
Business Professors	2,350	$107,140
Advertising and Promotions Managers	580	$124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

College Factual
National Center for Education Statistics
O*NET Online
Image Credit: By Michael Barera under License

More about our data sources and methodologies.

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