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Marketing/Marketing Management, General at Eastern Michigan University

Marketing/Marketing Management, General at Eastern Michigan University

Every marketing/marketing management, general school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing management program at Eastern Michigan University stacks up to those at other schools.

Eastern Michigan is located in Ypsilanti, Michigan and has a total student population of 16,294.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Eastern Michigan Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management
  • Master’s Degree in Marketing Management

Eastern Michigan Marketing/Marketing Management, General Rankings

The marketing management major at Eastern Michigan is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at Eastern Michigan

Take a look at the following statistics related to the make-up of the marketing management majors at Eastern Michigan University.

Eastern Michigan Marketing/Marketing Management, General Bachelor’s Program

53% Women
36% Racial-Ethnic Minorities*
For the most recent academic year available, 47% of marketing management bachelor's degrees went to men and 53% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at Eastern Michigan since its program graduates 4% more men than average.

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About 60% of those who receive a bachelor's degree in marketing management at Eastern Michigan are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 5% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Eastern Michigan University with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 18
Hispanic or Latino 11
White 54
International Students 1
Other Races/Ethnicities 5

Eastern Michigan Marketing/Marketing Management, General Master’s Program

25% Women
25% Racial-Ethnic Minorities*
For the most recent academic year available, 75% of marketing management master's degrees went to men and 25% went to women. Nationwide, master's degree programs only see 43% men graduate in marketing management each year. Eastern Michigan does a better job at serving the male population as it supports 32% more men than average.

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Of the students who received a marketing management master's degree from Eastern Michigan, 75% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Eastern Michigan University with a master's in marketing management.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 1
White 3
International Students 0
Other Races/Ethnicities 0

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Eastern Michigan University.

Occupation Jobs in MI Average Salary in MI
Market Research Analysts and Marketing Specialists 18,980 $67,500
Sales Managers 8,640 $142,340
Marketing Managers 4,310 $137,900
Business Professors 2,350 $107,140
Advertising and Promotions Managers 580 $124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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