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Marketing at Eastern Kentucky University

Marketing at Eastern Kentucky University

What traits are you looking for in a marketing school? To help you decide if Eastern Kentucky University is right for you, we've gathered the following information about the school's marketing program.

Eastern is located in Richmond, Kentucky and has a total student population of 14,465.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Eastern Marketing Degrees Available

  • Basic Certificate in Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Marketing

Eastern Marketing Rankings

The marketing major at Eastern is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Eastern

Take a look at the following statistics related to the make-up of the marketing majors at Eastern Kentucky University.

Eastern Marketing Bachelor’s Program

53% Women
12% Racial-Ethnic Minorities*
For the most recent academic year available, 47% of marketing bachelor's degrees went to men and 53% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Eastern since its program graduates 5% more men than average.

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About 88% of those who receive a bachelor's degree in marketing at Eastern are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Eastern Kentucky University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 2
Hispanic or Latino 0
White 30
International Students 0
Other Races/Ethnicities 2

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Eastern Kentucky University. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 51

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for KY, the home state for Eastern Kentucky University.

Occupation Jobs in KY Average Salary in KY
Market Research Analysts and Marketing Specialists 4,650 $58,190
Sales Managers 3,310 $121,260
Marketing Managers 1,720 $116,140
Business Professors 630 $85,970
Advertising and Promotions Managers 190 $99,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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