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Marketing at Columbia College

Marketing at Columbia College

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Columbia College stacks up to those at other schools.

Columbia College Missouri is located in Columbia, Missouri and has a total student population of 8,347.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Columbia College Missouri Marketing Degrees Available

  • Basic Certificate in Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Marketing

Columbia College Missouri Marketing Rankings

The marketing major at Columbia College Missouri is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Columbia College Missouri

Take a look at the following statistics related to the make-up of the marketing majors at Columbia College.

Columbia College Missouri Marketing Bachelor’s Program

52% Women
39% Racial-Ethnic Minorities*
For the most recent academic year available, 48% of marketing bachelor's degrees went to men and 52% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Columbia College Missouri since its program graduates 5% more men than average.

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About 61% of those who receive a bachelor's degree in marketing at Columbia College Missouri are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 9% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Columbia College with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 2
Hispanic or Latino 4
White 14
International Students 0
Other Races/Ethnicities 2

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from Columbia College. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 43

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MO, the home state for Columbia College.

Occupation Jobs in MO Average Salary in MO
Market Research Analysts and Marketing Specialists 9,920 $65,360
Sales Managers 5,220 $133,570
Marketing Managers 2,530 $128,810
Business Professors 1,000 $101,240
Advertising and Promotions Managers 230 $128,040

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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