Specialized Sales, Merchandising & Marketing at Central Michigan University

Every specialized sales, merchandising and marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the specialized marketing program at Central Michigan University stacks up to those at other schools.

Central Michigan is located in Mount Pleasant, Michigan and approximately 17,311 students attend the school each year. In the 2020-2021 academic year, 37 students received a bachelor's degree in specialized marketing from Central Michigan.

Want to know more about the career opportunities in this field? Check out the Careers in Specialized Sales, Merchandising & Marketing section at the bottom of this page.

Central Michigan Specialized Sales, Merchandising & Marketing Degrees Available

• Bachelor’s Degree in Specialized Marketing
• Master’s Degree in Specialized Marketing

Central Michigan Specialized Sales, Merchandising & Marketing Rankings

The following rankings from College Factual show how the specialized marketing progam at Central Michigan compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The specialized marketing major at Central Michigan is not ranked on College Factual’s Best Colleges and Universities for Specialized Sales, Merchandising & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	5

In 2021, 4 students received their master’s degree in specialized marketing from Central Michigan. This makes it the #6 most popular school for specialized marketing master’s degree candidates in the country.

Earnings of Central Michigan Specialized Marketing Graduates

The median salary of specialized marketing students who receive their bachelor's degree at Central Michigan is $36,273. This is great news for graduates of the program, since this figure is 10% higher than the national average of $32,868 for all specialized marketing bachelor's degree recipients.

Specialized Marketing Student Demographics at Central Michigan

Take a look at the following statistics related to the make-up of the specialized marketing majors at Central Michigan University.

Central Michigan Specialized Sales, Merchandising & Marketing Bachelor’s Program

Of the 37 specialized marketing students who graduated with a bachelor's degree in 2020-2021 from Central Michigan, about 8% were men and 92% were women.

About 89% of those who receive a bachelor's degree in specialized marketing at Central Michigan are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Central Michigan University with a bachelor's in specialized marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	2
Hispanic or Latino	1
White	33
International Students	0
Other Races/Ethnicities	1

Central Michigan Specialized Sales, Merchandising & Marketing Master’s Program

During the 2020-2021 academic year, 4 students graduated with a master's degree in specialized marketing from Central Michigan. About 25% were men and 75% were women.

Of the students who received a specialized marketing master's degree from Central Michigan, 75% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Central Michigan University with a master's in specialized marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	0
White	3
International Students	1
Other Races/Ethnicities	0

Central Michigan also has a doctoral program available in specialized marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Real Estate
• International Business
• Management Sciences & Quantitative Methods
• Business/Corporate Communications
• Management Information Systems

Careers That Specialized Marketing Grads May Go Into

A degree in specialized marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Central Michigan University.

Occupation	Jobs in MI	Average Salary in MI
Wholesale and Manufacturing Sales Representatives	47,860	$75,130
Retail Sales Supervisors	33,330	$45,300
Securities, Commodities, and Financial Services Sales Agents	8,670	$79,320
Parts Salespersons	8,160	$32,900
Sales Supervisors	7,160	$81,230

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By cjh1452000 under License

More about our data sources and methodologies.