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Marketing/Marketing Management, General at Central Michigan University

Marketing/Marketing Management, General at Central Michigan University

What traits are you looking for in a marketing management school? To help you decide if Central Michigan University is right for you, we've gathered the following information about the school's marketing management program.

Central Michigan is located in Mount Pleasant, Michigan and approximately 17,311 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Central Michigan Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Central Michigan Marketing/Marketing Management, General Rankings

The marketing management major at Central Michigan is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at Central Michigan

Take a look at the following statistics related to the make-up of the marketing management majors at Central Michigan University.

Central Michigan Marketing/Marketing Management, General Bachelor’s Program

45% Women
9% Racial-Ethnic Minorities*
For the most recent academic year available, 55% of marketing management bachelor's degrees went to men and 45% went to women. The typical marketing management bachelor's degree program is made up of only 43% men. So male students are more repesented at Central Michigan since its program graduates 12% more men than average.

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About 88% of those who receive a bachelor's degree in marketing management at Central Michigan are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Central Michigan University with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 4
Hispanic or Latino 2
White 70
International Students 1
Other Races/Ethnicities 3

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Central Michigan University.

Occupation Jobs in MI Average Salary in MI
Market Research Analysts and Marketing Specialists 18,980 $67,500
Sales Managers 8,640 $142,340
Marketing Managers 4,310 $137,900
Business Professors 2,350 $107,140
Advertising and Promotions Managers 580 $124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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