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Marketing/Marketing Management, General at Boston College

Marketing/Marketing Management, General at Boston College

If you plan to study marketing/marketing management, general, take a look at what Boston College has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Boston College is located in Chestnut Hill, Massachusetts and has a total student population of 14,934.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing/Marketing Management, General section at the bottom of this page.

Boston College Marketing/Marketing Management, General Degrees Available

  • Bachelor’s Degree in Marketing Management

Boston College Marketing/Marketing Management, General Rankings

The marketing management major at Boston College is not ranked on College Factual’s Best Colleges and Universities for Marketing/Marketing Management, General. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Management Student Demographics at Boston College

Take a look at the following statistics related to the make-up of the marketing management majors at Boston College.

Boston College Marketing/Marketing Management, General Bachelor’s Program

60% Women
36% Racial-Ethnic Minorities*
For the most recent academic year available, 40% of marketing management bachelor's degrees went to men and 60% went to women.

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About 52% of those who receive a bachelor's degree in marketing management at Boston College are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 5% more racial-ethnic minorities in its marketing management bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Boston College with a bachelor's in marketing management.

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Race/Ethnicity Number of Students
Asian 13
Black or African American 4
Hispanic or Latino 9
White 44
International Students 6
Other Races/Ethnicities 8

Careers That Marketing Management Grads May Go Into

A degree in marketing management can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Boston College.

Occupation Jobs in MA Average Salary in MA
Market Research Analysts and Marketing Specialists 20,070 $74,510
Sales Managers 16,600 $151,010
Marketing Managers 14,350 $143,400
Business Professors 4,050 $126,040
Advertising and Promotions Managers 960 $132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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