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Marketing at Boise State University

Marketing at Boise State University

If you plan to study marketing, take a look at what Boise State University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Boise State is located in Boise, Idaho and approximately 24,069 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Boise State Marketing Degrees Available

  • Basic Certificate in Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Marketing

Boise State Marketing Rankings

The marketing major at Boise State is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Boise State

Take a look at the following statistics related to the make-up of the marketing majors at Boise State University.

Boise State Marketing Bachelor’s Program

56% Women
19% Racial-Ethnic Minorities*
For the most recent academic year available, 44% of marketing bachelor's degrees went to men and 56% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Boise State since its program graduates 1% more men than average.

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About 80% of those who receive a bachelor's degree in marketing at Boise State are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Boise State University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 0
Hispanic or Latino 13
White 86
International Students 0
Other Races/Ethnicities 7

Concentrations Within Marketing

The following marketing concentations are available at Boise State University. The table shows all degrees awarded in this field awarded for all degree levels at Boise State University. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 118

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for ID, the home state for Boise State University.

Occupation Jobs in ID Average Salary in ID
Market Research Analysts and Marketing Specialists 1,700 $53,500
Sales Managers 1,650 $103,780
Marketing Managers 960 $105,210
Business Professors 380 $84,330
Advertising and Promotions Managers 130 $66,860

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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