Marketing at Baylor University
Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at Baylor University stacks up to those at other schools.Baylor is located in Waco, Texas and has a total student population of 19,297.
Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.
Baylor Marketing Degrees Available
- Bachelor’s Degree in Marketing
Baylor Marketing Rankings
The marketing major at Baylor is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.
Marketing Student Demographics at Baylor
Take a look at the following statistics related to the make-up of the marketing majors at Baylor University.
Baylor Marketing Bachelor’s Program
About 72% of those who receive a bachelor's degree in marketing at Baylor are white. This is above average for this degree on the nationwide level.
The following table and chart show the race/ethnicity for students who recently graduated from Baylor University with a bachelor's in marketing.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 14 |
| Black or African American | 6 |
| Hispanic or Latino | 35 |
| White | 181 |
| International Students | 11 |
| Other Races/Ethnicities | 6 |
Concentrations Within Marketing
Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Baylor University. A concentration may not be available for your level.
| Concentration | Annual Degrees Awarded |
|---|---|
| Marketing/Marketing Management, General | 160 |
Related Majors
Careers That Marketing Grads May Go Into
A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Baylor University.
| Occupation | Jobs in TX | Average Salary in TX |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 29,560 | $78,200 |
| Sales Managers | 26,420 | $148,000 |
| Marketing Managers | 12,910 | $146,640 |
| Business Professors | 6,060 | $110,450 |
| Advertising and Promotions Managers | 1,590 | $98,960 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By Kairos14 under License
More about our data sources and methodologies.
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